سواء كنت رجل أعمال أو تكافح رجل اعمال ناجح, you should be familiar with Disruptive Thinking. Disruptive Thinking has the power to lead an industry into its next revolution, and leave your competitors scrambling to catch up (source). It’s about analyzing best practices within your industry and taking your business in the opposite direction. Netflix, Wikipedia, Red Bull, and Apple were all disruptive technologies that were lead by Disruptive Thinkers.
As a business, it’s critical to constantly think about disruptive technologies. Time and time again the most powerful companies in the world ignore disruptive technologies until it’s too late – eventually driving industry leaders out of business. You can either be the disruptor (Netflix) or the one being disrupted (Blockbuster).
Luke Williams, a leading consultant in Disruptive Thinking, has a must see video for anyone in business: Disruptive Thinking.